Leadify works on a pay-as-you-use model. Firstly, there is a transaction cost per SMS or Email transaction pushed through the platform. This pricing is based on volume with the transactions totaled and billed monthly, on a post-paid basis. If a customer uses our SMS Gateway, then there is an additional, pre-paid charge per outgoing SMS messages.
Fair treatment of customers is becoming more important, especially for financial institutions. The Leadify team thus suggests that Reverse Billed SMS is used. Reverse Billed SMS is free to end users so they can interact back with you at no cost to them. This means reply messages are paid for by you, rather than by your customer. The statistics that the Leadify team has seen, shows that using Reverse Billed SMS actually improves conversion rate!
Contact us for more information and specific pricing.