by Grant | Nov 5, 2018 | Latest News
Black Friday is less than three weeks away! Have you optimised your Email and SMS marketing campaign send strategy to maximise conversions? The five best ways to help your Black Friday marketing have more impact: Subject line with “Black Friday” It seems... 
by Grant | Oct 8, 2018 | Latest News
How Leadify works: Leadify empowers marketing that moves away from the typical spray-and-pray model, that is prevalent in Direct Marketing currently. Say good bye to traditional ‘burst’ or outdated ‘drip’ campaigns. Leadify’s next generation ‘Long Running’ campaigns... 
by Steve | Aug 13, 2018 | Latest News
With spring almost beginning and summer just around the corner, it is time for marketers to start preparing their marketing strategies to ramp up sales for the season ahead. Direct marketing campaigns lend themselves to seasonal shifts. The upcoming shopping season,... 
by Grant | Jul 6, 2018 | Latest News
An ever-increasing number of South Africans are spending their time on digital platforms or online, while time spent on TV, print and radio – the go-to channels for previous generations – is on the decline. This only makes direct marketing campaigns (e.g. SMS and... 
by Grant | Jun 4, 2018 | Latest News
Email overload is a common issue plaguing individuals and businesses alike, as all too often important messages and genuine opportunities are lost in the daily deluge of an overflowing inbox. Irrelevant newsletters and unwanted promotional emails only exacerbate the... 
by Francois | May 4, 2018 | Latest News
How to successfully run multiple direct marketing campaigns originally published in Media Update. The start of the retail and etail run-up to Christmas has begun and running multiple direct marketing campaigns simultaneously is essential for marketers.What though must...