2021 in review

by | Mar 17, 2022 | Latest News

Despite Covid-19, POPIA and many other challenges, last year turned out to be a productive period of growth and development for our clients. Don’t believe us? Take a look at this round-up of the impact we made in 2021.

>582 million SMSes sent

92% SMS delivery (thanks to continuous data cleansing)

R7.5 million saved (through data cleansing and contact resting)

2.4 million leads were generated via SMS.

1.5 million of these SMS leads were generated across the reply YES campaigns with almost a million leads generated through the Leadify landing pages campaigns. This shows a very large increase in the usage of the Landing Pages feature, with double the number of leads being generated through landing pages when compared to the previous year.

4 961 new campaigns were set up.

Also a large year on year increase on the number of SMS campaigns created by our clients.

175.5 million emails sent

779 272 email clicks

745 new email campaigns created

With a staggering:

R150 million

worth of lead-gen sales revenue generated across the platform.

#SMSmarketing #emailmarketing #directmarketing #leadgeneration